What I Learned at 140 | The Twitter Conference (part 6)

June 7, 2009 by admin · Leave a Comment 

“Even with a simple hash tag, there is a learning curve.”
Soren Macbeth
Co-Founder / CEO
Stocktwits

3570379944_f2af60cefdSoren (@sorenmacbeth) joined a panel with Brian Solis (@briansolis) of PR 2.0 fame.  Brian unveiled a new tool, Twitterverse, that attempts to map the Twitter Universe.  (Interesting when searching for Brian’s Twitterverse image, I found 17 Ways to Visualize Twitter.)  Unfortunately I missed most of Brian’s talk – he has written a good recap of The Twitter Conference and TWTRCON, complete with his broader perspective on Twitter on his blog post:  Is Twitter Evolving from the Facebook to the Myspace of Microblogs? Analyzing Twitter trends and demographics.

Soren shared his experience in founding and building StockTwits.  His original idea was to develop detailed and complex algorithms, reputation indicators and stock pricing information.  That idea evolved into something dramatically simpler with the use of the “$” tag.  I missed whether this was something Soren pushed on Twitter or Read more